Lord & Taylor Settles with FTC over deceptive marketing via paid Instagram posts

Lord & Taylor Settles With FTC Over Paid Instagram Posts

Department store chain Lord & Taylor is one of many companies to come under attack for the increasing prevalence of “native advertising,” or paid ads that are passed off as editorial content. The company has settled charges with the Federal Trade Commission that it used deceptive marketing with its paid advertising on Instagram. The FTC’s complaint …

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